UK pricing announced for iPad

7 May 2010

Bitterwallet - Bitterwallet on the iPad Apple has announced that the iPad will launch in the UK on Friday 28 May with prices starting from £429 for the 16GB version without 3G.

That's over £100 more expensive than in the US - there, the 16GB model costs $499, which is around £325.

The 16GB version with Wi-Fi and 3G connectivity is £529 in the UK compared to $629 (£410) in the US.

The 32GB versions are £499 (Wi-Fi) and £599 (Wi-Fi and 3G) in the UK compared to $599 and $729 (£391 and £476) in the US. The 64GB models are £599 and £699 compared to $699 and $829 (£456 and £541).

UK customers can pre-order from Monday (May 10th)

TOPICS:   Gadgets   UK News   High Street News

39 comments

  • Brian's U.
    again it's another example of rip off britain. grrrr.
  • Fatal E.
    The yank price excludes sales tax, our price includes VAT. Also, none of your readers give a flying fucking shit about the iPad.
  • Richard
    You're forgetting VAT. And forgetting that the pound is crap against the dollar right now. And that if you bought it in a shop in the US you'd pay sales tax there too.
  • Gray P.
    I'll certainly be getting one. Possibly two, so some readers do indeed give a flying fuck about it.
  • Mobile G.
    The 64GB 3G version is amazing value.
  • JGN
    BW is obsessed with f-uckin apple, it's pitiful. The iPad is the epitome of c0ck-wanks and these muppets love it & have to post at least 2 'stories' a week on it -half of which is brutally lifted from tech websites. This used to be a half decent site with witty journalism on economy related matters, now its just post non-related 'funny' videos, pictures of trolley's, ipad drivvle for apple fan boys to beat their sausage to and one story a fortnight on a 5p tesco misprice in the frozen foods dept. enthralling stuff!
  • Iain
    Everyone always forgets the US sales tax which is added on as people have already said, it doesn't bring it quite up to the same prices as here though! I wonder how many will shell out £700 for the 64gb 3G before data charges though!
  • Corm L.
    64 gig 3g is a true value. Love it. It has 256 mb ram. Can't wait for 5g in 2017.
  • Big A.
    Fanboys of the world reach for your Vaseline as Mr Jobs has you over the barrel again. Lets be honest had the price been 4 figures there would still be a queue at the shops come release day.
  • The B.
    None of your readers with an IQ in triple figures gives a crap.
  • Fanboi
    WePad! WePad WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad! WePad!
  • JimW
    Well i wanted one, but at that price they can fuck right off.
  • Morocco
    Nothing says "I'm a complete wank-rag, me!" like a MASSIVE BASTARDING iPHONE. With no phone capability.
  • stu
    JimW what you were expecting it to be cheaper than the US one? $499 for the US one = £340 Add VAT(because US price does not include sales tax which would get added on purchase) 17.5% = £62 Total of £402 and then as has been mentioned numerous times the cost of doing business in UK is more expensive eg property costs, electric, transportation of goods etc. Apple have basically priced it the same here as in the US they will probably make LESS on iPads sold in the UK.
  • disconotatall
    who really gives a shit?
  • JimW
    Stu you think they transport the goods to UK/EU from the US then? Duh
  • Boris J.
    Lets be honest its crap, wait for the next version which will be far better. This 1st edition is for the geeks & those who want to touch steve job's penis.
  • MChopp
    I bought one in the US and it's a cracking piece of kit. We always pay too much for everything so it comes as no big surprise that after taxes it costs more here. As for the content on BW it's a great site and if you don't like what you read go some place else. People seem to hate Apple almost as much as say Manchester United, hate the best at what they do?!
  • Boris J.
    I don't hate apple, I have and love my iphone 3g. I think the ipad is a good product idea but with too many things missing, just like the 1st iphone?
  • ButterMan
    Gah, I was off on the price but right about the launch month. Half credit? They've bumped this price, it was due to launch at £349. God bless currency markets!
  • Fritzel
    WTF IS DIS REAL?
  • Laurz
    @ stu - Isn't sales tax in the US normally somewhere between 5 and 10% not 17.5%?
  • tfeb
    JGN why even take the sime to post that if you dont like the site anymore. Surely its easier to just not keep coming back to a site you are clearly bored of. what a moron
  • Steve
    @Laurz - so what? The difference in sales tax between the UK and US is entirely down to the government of the respective country / state, not Apple. Technically what you should do is take the VAT OFF the UK price and then compare that to the US price but it's just an easier calculation to add 17.5% sales tax to the US price and have done with it. As for the price, yeah, about bang on where most sensible people had pegged it. Fair price for the UK, no complaints on that one (at least for the 16Gb Wi-Fi, haven't worked out the rest yet but as that's the one I'm hoping to pick up...).
  • james d.
    what rational explanations of the price difference!! no I would rather just declare RIP OFF BRITAIN
  • stu
    Jim W - No Im referrin to shipping and transport once it arrives IN europe eg lorries from the port to the store, significantly higher fuel costs mean it does cost more to ship within tehe UK than it does within the US. Laurz - The amount of Tax in US is irrelevant as it is not on teh US iPad price to compare equally we need to compare fairly! so basically remove the VAT from the UK price then convert it to dollars and then compare it to the US iPad cost as both would then be 'tax free'. You will see that the cost then is much closer and the difference is basically then the difference in cost I mentione eg doing business in the UK etc I doubt massively if Apple make more money on an iPad sold in the UK compared to US. I guarentee our Goverment make more from each iPad sold in the UK than the Goverment in the US make.
  • stu
    Steve - Damn beat me to it!
  • Cheap D.
    This is always the case with electronics. We always pay over the odds compared to the US and most of the world. Nothing new and it will probably be the case for a very long time unfortunately.
  • disconotatall
    I still say "who gives a shit?" i'd still rather have my 48k spectrum anyway, at least you can play manic miner on it,can you with this????
  • Steve
    Personally, I'd rather slam my dick in a heavy draw than buy an iPad because: 1. I don't want to look like a twat with an over sized iPhone. 2. I don't want to pay £699! for the privilege of looking like a twat with an over sized iPhone. 3. I don't want to feel like I've been sodomized by Steve Jobs. 4. I quite like slamming my dick in a heavy draw :) I must admit that I'm quite looking forward to PMSL at people stupid enough to buy this though.
  • Amanda H.
    I was hoping the cpu was gonna be a Pentium, with 128k RAM and an internal cassete drive. But Jobs has made this far too advanced, compared to his other devices. So I wont be buying one now.
  • ipadbod
    I dont think the price is too bad actually - it will compete perfectly with the entry level laptops that are being bought solely to surf the web, do emails and a bit of music etc. It's not designed to be used on it's own, so the lack of storage is a pretty insignificant point. Obv, the next version will be better, probably with more storage and cost less, but then if that's your main concern, then you shouldn't really buy any techy gadgets. It is cool though and lets face it, where Apple lead, others will follow. 8 years ago, did anyone really have an MP3 player? We've already seen (on here, no less) other iPad clones already waiting in the wings. You say you don't want one, but we know, you're all in denial.
  • major b.
    overpriced, for now. fyi, electrical goods sold in massachusetts are sales tax exempt, so most yanks get ripped off nearly as much as us.
  • smashingnicey
    yeah, just wait til we hit 20%+ VAT - will be even more extortionate then. Oh yeah, not a Mac hater at all - use em all the time - but a bit of perspective I reckon. Wait til these go through a couple of revisions, not to mention more competition in the marketplace and then look at em is my opinion.
  • Harry
    SO glad I imported my 64GB iPad from the US. I get to use it now and payed £60 less than buying it here. Many americans are unaware of the 5 hour time difference so iPads were going cheap on eBay at around 3-5am (UK-time) hence how I got mine at the standard US price. I think people have got wise to it now, but if u want one relatively cheap get bookmarking the early morning auctions. :o)
  • Brad
    Pro-Tip for buyers = why dont you buy a proper laptop instead of this hamstrung form over function slab, you might even find you may save a few quid and can do alot more with it.
  • M4RKM
    VAT = 17.5% US Sales Tax on the $499 price = 0% I feel like i'm reading the Daily Mail right now
  • Nobby
    If you want to get one cheaper, why not go and live in the US. You might even be lucky enough to get a job as Steve Jobs' butler and you'd be able to wank over his dirty underwear. You could also do us all a favour and exchange his drugs for M&Ms.
  • Jonah
    Ripped off in the UK again.

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