Microsoft marketeers out of their tiny stupid minds, part 73
I refused to believe that Microsoft could serve up yet another atrocious marketing campaign for Windows 7. They had to end at some point, surely? Nossir. The marketing agency appears to have made real their most pathetic, patronising nightmares - all the while making the end result as feeble and as damaging to the brand as possible.
This week, those aspirational PC owners the Sugababes test-drive a new operating system:
But wait! Disaster ahoy as small child threatens to use the interwebz!
Please, spoon my eyes out and boil them in oil. Microsoft, really. This isn't working. You're trying to "sell the sizzle" as marketeers describe it, but even a dumbed down consumer base is going to wonder whether they want to be associated with your products. Yes, we're all talking about it and yes, you're getting plenty of press attention for this vomit-strained mess of an idea, but you had a lot of ground to make up after Vista, and this gypsy's dog of a campaign isn't making it any better.