Microsoft dumps Family Guy over "content concerns" shocker

27 October 2009

Bitterwallet - Microsoft dumps Family GuyNobody could understand why Microsoft was hijacking a show by Family Guy creator Seth MacFarlane to promote the launch of Windows 7. And even fewer people understood why MacFarlane was letting them. While he took the corporate coin from the networks who broadcast the show, he surely didn't need to whore his wares to Microsoft, did he?

Turns out he didn't. Microsoft have pulled their sponsorship of Family Guy Presents: Seth and Alex's Almost Live Comedy Show - over concerns with the content. MacFarlane proved he wasn't a prostitute by pandering to Microsoft or their requests to change the show's material. According to Variety:

Microsoft execs attended the special's taping Oct. 16. The program included MacFarlane and Alex Borstein -- the voice of "Family Guy" matriarch Lois -- pitching Windows 7. For most of the special, however, MacFarlane and Borstein made typical "Family Guy"-style jokes, including riffs on deaf people, the Holocaust, feminine hygiene and incest.

Such material was apparently a bit much for Microsoft.

"We initially chose to participate in the Seth and Alex variety show based on the audience composition and creative humor of 'Family Guy,' but after reviewing an early version of the variety show, it became clear that the content was not a fit with the Windows brand," said a Microsoft spokeswoman.

Jesus, do these people watch programmes before agreeing to sponsor them? That sounds like a standard episode of Family Guy. How do they hold down jobs? Perhaps they were hoping the lure of cash would tempt MacFarlane to water down his content - Microsoft sent several notes of concern to MacFarlane and the FOX network, which were ultimately ignored.

[Variety]

TOPICS:   Gadgets

6 comments

  • In f.
    Jees! That reminds me of the time that Family Guy was almost sponsored by Microsoft!
  • Junkyard
    I'd imagine that the free publicity from disbelieving consumer blogs was worth every cent they didn't pay.
  • Justin M.
    Is it good publicity? This failure to go through with the deal just reinforces the belief that MS are uptight geeks and not the least bit cutting edge or rock'n'roll in their attitudes doesn't it? They clearly aren't cool enough for Family Guy.
  • Junkyard
    Good point. For most companies I'd argue no publicity is bad publicity, but Microsoft hardly need their profile raising, and this affair doesn't exactly make them look like the brightest sparks.
  • Amanda H.
    I heard theyve employed Joseph Fritzle to redesign their Microsoft Stores.
  • charitynjw
    Looks like that puts the mockers on Stewie's latest plan for world domination. But hold on - McD's have pulled out of Iceland.......................

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