Cartoons more popular than ever at UK box office

25 July 2014

despicable-me-2 Cinema news now, and animation has replaced action as the UK's favourite film genre for the first time.

According to figures from the British Film Institute, the UK were hot for cartoons, with Despicable Me 2 (pictured), Disney's Frozen, Monsters University and The Croods, all in the UK Top Ten last year.

The popularity of animated films was attributed to the fact that young people between the ages of seven and 24 were the UK's biggest filmgoers in 2013, making up 47% of total cinema admissions.

Only 33 animated films were released in 2013, as opposed to 153 comedies, and yet they represented more than 20% of the total UK box office and generated £247m in 2013 – a £100m increase on the previous year.

The chairman of Animation UK, Oliver Hyatt, reckons: "Part of the recent success of animated films is that they are becoming more sophisticated and appealing to a broader audience. There is no longer the feeling that they are just for a young audience and adults don't feel strange going to see them anymore. I would say that within the film industry, animation has been playing catch-up for years but the medium is maturing quite fast and there's more of these films, creating more competition, which has been good for driving up the quality of the genre."

"The really pleasing thing is that there is now a focus on making these family-oriented animated films in this country as well, and in the next couple of years there is some high-profile talent voicing UK animations. Hopefully, we won't just be watching animation, we'll be making these high-quality animated films ourselves."

Action films still did okay mind, with Iron Man 3 leading that field and the top performing comedy was The Hangover 3, which was a bit terrible. Sci-fi did well too, due to the £31m grossing Gravity.

Total UK box office revenues exceeded £1bn for the third year in succession. Although the success of British films such as Fast and Furious 6, Les Misérables and Philomena meant UK films generated $4.1bn (£2.4bn) worldwide – 11% of the global box office – this was a decrease from 2012, when Bond film Skyfall generated $5.3bn.

Oh and people have seemingly had it with 3D too, as Gravity was the only film that seemed to woo cinema goers to wear uncomfy glasses for three hours.

Well done the UK box office!

TOPICS:   Cool Stuff

1 comment

  • The D.
    I think 3D in general has lost some of its charm. It was pretty cool until I saw a ton of movies in it. There are some movies which can be enhanced by 3D, but many abuse the power.

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