Streaming rates slashed to coax YouTube & Pandora back to UK
So earlier this year both Pandora and YouTube shut down music-streaming operations to the UK following the continual and rabid hassle from the Performing Rights Society over them owing considerable (but as yet unknown) royalties to the (as yet unpublished) artists they represent.
In the face of such undefined yet constant claims for recompense we have undergone a considerable decrease in the amount of access we have to both streaming services.
However, the PRS have just cut the cost of streaming a song from 0.22p to 0.085p, because in their words: "We believe these new streaming rates will stimulate growth in the digital music market and will benefit our licensees and our members."
Presumably they’ve just clocked that some revenue is better than nothing at all. Perhaps they’ve realised such services don’t give a jizz about their earlier demands. YouTube and Pandora have not commented thus far, but I’m supposing that the PRS hopes the price cut means they can re-instigate full service to the UK.