WKD upset dog-lovers with new advert

14 December 2012

VILE! HORRIBLE! NASTY! That's the general consensus from those sensitive souls on Twitter when faced with the latest WKD advertising campaign which suggests you get drunk on lurid blue booze rather than save a dog's life.

The ad says: "Just a few pounds a week could give this dog a home... it could also buy you a WKD". Obviously, the ad is tongue-in-cheek (like all WKD adverts) and, yes, while most of their ad output is pretty annoying, surely only an idiot would take this seriously.

Alas, there are many, many touchy idiots out there.

Not surprisingly though, WKD listened to the online furore and promptly pulled the ad. There have also been over 50 complaints lodged with the ASA over it.

[Twitter]

TOPICS:   Advertising

14 comments

  • OFI
    LOL that's awesome
  • LancerVancer
    I make my own WKD at home. Take 1 bottle of Asda smartprice vodka and a Bloo toilet block. Place toilet block in bottle for a couple of days and there you go! Goes down smooth and gives you a funky blue tongue!! God bless Tiny Tim. Merry Easter. Flex wit da erb.
  • Ian
    Who the fcuk drinks this stuff? And why is there marketing aimed at men? Surely they would be better of marketing it to 16-24 year old birds.
  • sdutton007
    Anybody who complains about things like this have waaaaaaay too much time on their dole-stealing asses. These people seriously either need to go out and get a f*cking job or just jump in front of a train.... Does anybody else think that the mouthwash at the dentists looks and tastes like WKD, or is my dentist just an alcoholic? :S
  • OFI
    @Ian - Young people/students when they can be only £1 a bottle. They're used a lot in cheap "cocktails" too. But yea, mostly girls
  • chris_moneyandi
    hahaha, hilarious
  • Vben
    @sdutton007 Says you who is complaining about people complaining. What a great assertion to make that people who dislike adverts implying "Forget helping animals, get booze instead" are jobless sponges and should kill themselves. Just because it doesn't bother you doesn't mean it doesn't bother other people. Were you born retarded or did you fall on your head a few times?
  • Now h.
    From looking through your website you seem to get upset about a lot more things than the "sensitive souls on Twitter" do. I see that this is part of the hotukdeals company, I post about 100 posts a week on their forums, and check in every day. I will now no longer support them, oh wow and dealspwn due to this post.
  • I n.
    @ Now boycotting hotukdeal --- bwah bwah bwah bwaaaahhhhh!
  • Raggedy
    I'd like to complain about the complainer complaining about people who complain and suggesting they jump in front of a train. Not only is this deeply offensive to train drivers who have to suffer the trauma of seeing some idiot bounce off their cab window but I find it highly troubling that the complainer would suggest something to make even more trains late/delayed/cancelled. I think anyone who complains should be whipped! Me first! :-D
  • sdutton007
    @Vben the ignorant moron: I have absolutely no problem with people disliking stuff but when people start lodging complaints with the ASA because they are too stupid to understand the very simple concepts of jokes or sattire, I do think they are just idiots with far too much time on their hands (and thus probably don't have a job). It is obvious to anybody with an IQ above 4 (sorry to exclude you 'Vben') that the advert is not meant to be taken seriously. And as for your other comment, I did actually hit my head on the headboard when your mum was riding me the other day. Dirty bitch! Posted by Raggedy • December 14, 2012 at 3:27 pm I’d like to complain about the complainer complaining about people who complain and suggesting they jump in front of a train. Not only is this deeply offensive to train drivers who have to suffer the trauma of seeing some idiot bounce off their cab window but I find it highly troubling that the complainer would suggest something to make even more trains late/delayed/cancelled. I think anyone who complains should be whipped! Me first! :-D @ Raggedy: In my defense, the train 'driver' (if you can call somebody who gets paid £40,000+ to tell the train when to stop and go a 'driver'...) will probably be asleep and not notice. And I'm not sure it would be possible to make trains in this country any worse TBH ;) Kinky sod lol
  • lolwut
    @ sdutton007, @ Raggedy And that is assuming the train driver actually turns for his job and not protesting for more pay.
  • The p.
    This sdutton007 fella is saying people have way too much time on their hands, yet is sat on here writing mini-essays defending a WKD advert. Ok then...
  • sdutton007
    It really doesn't take that long to write 3 paragraphs, especially when you can touch-type quite quickly. And, my point was that the sad pathetic losers need to find a sense of humour, not that 'people have way too much time on their hands'. And do you honestly think that the majority of the people complaining have just worked a 40+ hour week and then thought "Hey! I know how I can waste the small amount of free time I have - complaining about a tongue-in-cheek advert because I have absolutely no sense of humour or concept of satire!" ???

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