Shock as Tesco use beef cows instead of milk cows on packaging!

21 March 2014

cow Cow enthusiasts have been going mental at Tesco because they were using beef cows on their milk packaging. Instead of shrugging and rightly assuming that 99.9% of people couldn't give the vaguest crap about cow types, they have instead, scrapped a national advertising campaign.

The posters, which you may have seen knocking about, were designed to highlight Tesco's moves in the Milk Wars, where they dropped the price of four-pints of milk to a quid. On these promotional posters, one could see cattle that were used exclusively for meat.

A spokesman for Tesco said the adverts were being replaced and didn't divulge how much this would actually cost the supermarket [insert joke about 'moo-lah' here].

It seems the only people who cared enough to complain were farmers. They know that a Hereford cross cow is better for burgers than brews. Farmer Richard Yates, who has a herd of 100 Friesian cows told the Shropshire Star that Tesco were using cows that "would never have been milked in their lives". "That shows how out of touch they are and what they think of dairy farmers."

A Tesco spokesman said: "As soon as we spotted this mistake we organised for new pictures to be used, which customers can expect to see in their local store very soon."

Holy cow! etc

TOPICS:   Advertising


  • Alexis
    "That shows how out of touch they are and what they think of dairy farmers" Twat. No, it just means some poor bloke doing the designs made a perfectly understandable mistake that 5 other people up the chain also obviously didn't spot.
  • jokester4
    In other news, people kick up a fuss about completely irrelevant crap that doesn't matter in the slightest... Honestly, why does it matter? Tesco clearly thought "Milk comes from cows. Let's use pictures of cows" - who the fuck cares if they used different fucking cows?????
  • Quietus
    Get. Out. more.
  • George C.
    Tesco might have reconsidered the campaign after a million people told them that most competitor supermarkets have been charging £1 for four pints of milk for years.
  • Mike
    they should have used horses. Now that would have been funny.
  • David P.
    At least it wasn't horses.
  • Plane G.
    Load of bullocks...
  • tek-monkey
    I'd say the farmers complained because Tesco regularly shaft them on prices and it felt nice to cost the tax avoiding bastards a few quid when the opportunity arose.
  • Sandra B.
    Come on now don't cry over the spilt milk!

What do you think?

Connect with Facebook, Twitter, or just enter your email to sign in and comment.

Your comment