Redsave customers still seeing red
Online store Redsave has upset more than a few customers since last year, unaware that by purchasing products through the site, they were agreeing to a monthly subscription fee of £19.95. The detail was hidden away in the terms and conditions and the ASA believed it wasn't simply a case of misunderstanding; in particular, they ruled that an advert for a digital photoframe was misleading because it didn't make clear it was only available at a low price if you joined the subscription-based shopping club.
Redsave has attempted to have negative comments from websites and forums removed, while the Daily Mirror has paid close attention to their dealings. Redsave insisted it was only a minority of customers who "didn't understand" the website and subscription requirements, yet made noticeable changes to their homepage when Trading Standards got in touch; it now makes the shopping club details blindingly obvious in the first few sentences. They've also gone to the trouble of launching redsavescam.co.uk to explain their side of the story.
Doth Redsave protest too much? Comments left on the Daily Mirror's website suggest the matter is far from over, with customers still attempting to claim refunds;a quick Google will plenty of information concerning Redsave's actions. The ASA clearly wasn't happy with them; as Virgin Wines learnt recently, you shouldn’t always have to read the small print, especially when it’s financial detail that might play a significant factor in committing to a contract.
If you feel you've come off worse as a result of shopping with Redsave, it may be worth reading about the exploits of Doctor Keith Anderson, who took Redsave to the Small Claims Court; Redsave paid his claim in full the day before the court hearing was due to take place. Let us know your experiences and whether you've managed to secure a refund.