Goodbye Cow, Pirate, Cyclist? NOOOOOOOOOOOOOOO.

25 February 2011

Like oh so many cliched movies, Revenge of the Sith in particular, last night the camera panned out and above the Bitterwallet team as they collectively screamed into the heavens. Their despair, their anguish knew no bounds.

There weren't many advertising campaigns that made our mums think "WTF? Is dis REAL?" and made the rest of us LOL, but the Cravendale adverts were up there with the best. According to a spokesperson for the company, "volume sales increases of 7% were recorded at retail, compared with a 1.8% volume decline in milk sales as a whole" as a result of the four year campaign. It was a success but it's been scrapped anyway. Idiots.

After we've stopped sobbing, we intend to dress as a pirate and shout "IT'S MILLLK!" at bewildered staff in ASDA. For the rest of you, this fitting tribute has been put together by the ad agency responsible for the ads. RIP, sheep on a skateboard:

TOPICS:   Advertising

8 comments

  • Ben
    Don't worry! The Cravendale adverts were a ripoff of a kids TV series and movie called A Town Called Panic. If you liked the adverts, you've got loads of brilliant tv to look forward to: http://www.atowncalledpanic.tv/
  • Borris J.
    Naaaaahhhh Ben, they were done by the same team. And the movie is just all the series combined into one. Get your French stop-motion facts straight. It's important.
  • The B.
    The Cravendale ads were awful.
  • The B.
    Ignore that imposter, I thought they were effing ace.
  • wingZero21
    No way these adverts are awesome!! Bring them back!!
  • Will
    No Borris. The film and the TV series have completely different story lines. You should get your BELGIAN stop-motion facts right.
  • Commercial B.
    [...] few days ago, a wave of sadness engulfed BWHQ as we learned that it was all over for Cravendale’s cow, pirate and cyclist advert trio. Would we ever see their like again we bawled, as we feasted angrily on the longer-lasting milk [...]
  • Borris J.
    Thanks for the corrections Will. I'll sleep easy tonight. I may even watch the film now I know I'm not being conned. Did you feel that the series was funnier without subtitles? It's the only way to watch it in my opinion. Especially as I don't understand French.

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