Commercial Break: Don't copy everything you see in adverts. Please.
Hats off to the good people at Miroslav underwear, who aren’t afraid to poo-pooh the traditional methods of advertising men’s underpants (without there being any actual poo-pooh – pretty crucial that).
Yes, instead of showing perfectly-sculpted dudes wandering around with their man-luggage skillfully housed in some tight guy-knickers, they’ve gone for a completely different approach altogether. Sadly, ‘approach’ is the key word for both ads….