Comments (16) Jump to most recent comment
  1. Posted by anon December 7, 2012 at 11:54 am

    I wonder how much they paid for that logo…

  2. Posted by Iain December 7, 2012 at 12:06 pm

    This is like the Saturdays having Turd in the middle.

  3. Too good. Pentagram blushes…

  4. Posted by Too Blue for You December 7, 2012 at 12:18 pm

    Someone might want to have another read of this article and remove the various mistakes from the copy, otherwise it looks like there is only one twat The person who wrote it!

    Paula – Interesting name for a ‘him’
    ‘money to designed a new brand identity’
    ‘the transformation of a WW customers goes through’

  5. Posted by Craig December 7, 2012 at 12:20 pm

    Perhaps the designer is from Scunthorpe?

  6. Posted by KTF December 7, 2012 at 2:33 pm

    Mof wrote it. You expected it to be mistake free?

  7. Posted by samuri December 7, 2012 at 4:26 pm

    they will now be known as weigh twatchers

  8. Posted by Russell Howard December 7, 2012 at 9:32 pm

    I must admit, I constantly seeing twats everywhere

  9. Posted by Jason Matthews December 8, 2012 at 10:48 am

    Its not the twat thats the problem, its the gunt.

  10. Posted by Shooter McGavin December 8, 2012 at 6:10 pm

    Is there a Weightwatchers in Clitheroe?

  11. Thanks, Mof – it’s ruined forever for me now. haha

  12. Posted by faye December 12, 2012 at 3:45 am

    Regardless of the twat, seriously, positive transformation? A grey gradient? When you go through our program you go from being strong and bold to FADING AWAY COMPLETELY, that seems positive and affirming.

  13. Posted by Abattoir December 12, 2012 at 11:17 am

    Why would there be a weightwatchers in Clitheroe?

  14. That’s quite a heavy font – welcoming but perhaps not the most aspirational – it looks like your hopes will just fade away – surely it should use thinner text towards the end?
    Anyway whilst I’m bitching, who needs Photoshop when you’ve got Microsoft word :D

    WEIGHTWatchers “I grew – that chews” (

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    The Ultimate Guide To Logo Design - A 30+ Part Pro Guide - 1stAngel Arts Magazine

  16. No- we didn’t hire him, but we should’ve….ha ha ha

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