Heathrow passengers given cold shoulder during bad weather

December 22nd, 2009 23 Comments By Paul Smith

As expected, a little bad weather and the whole country is utterly, utterly shagged. Our European neighbours continue driving up and down mountains and flying planes in worse conditions without grumbling or their news channels showing continuous loops of snowploughs at dusk. The blizzards and sub-zero temperatures have shut down London’s airports and caused crippling delays in the past few days.

But do they care whether the weather has messed up your Christmas? Travel V3 – the blog of soon-to-launch travel website OfferMeATrip.com – asks why the likes of Heathrow Airport seem more interested in pursuing their own agenda than one that may benefit their customers. For example, this is a screenshot of Heathrow’s website from this morning:

image thumb3 Heathrow passengers given cold shoulder during bad weather

As Travel V3 points out:

What is the communication priority of this website considering the placement and design of the different messages? Shopping, or information for customers?

Does this website reflect a company that is focused on getting people from A to B as effectively as possible, or a company that wants to screw as many pounds as possible out of a captive audience?

Delayed and cancelled flight information does appear on the home page, but below the fold of the screen. At times like this, if consumers are turning to Heathrow’s site to find out how banjangoed their Christmas plans are, you’d think they’d provide more immediate information than meaningless vagaries (“…some disruption is occurring here and at other airports…”) that come a poor second to a shopping promotion (“Heathrow is the perfect place to shop for all your presents”). Is Heathrow an airport or a shopping centre?

[Travel V3]

Comments (23) Jump to most recent comment
  1. Posted by House, M.D. December 22, 2009 at 4:33 pm

    I say the same about National Rail Enquiries … with their new design the text on the service updates is usually masked below a Flash banner about something wholly irrelevant.

  2. Posted by Nobby December 22, 2009 at 5:01 pm

    It’s both. Much of their income comes from shopping. Even more so for the regional airports where budget airlines cut the amaount they pay to be hosted there.

  3. Easyjet have cancelled hundreds of flight and refused to compensate us due to the weather, while we paid €300 to transfer onto Aer Lingus who along with British Airways and Austrian Airlines continued flying. Who am I meant to take this up with?

  4. Posted by dados December 22, 2009 at 5:44 pm

    EasyJet have shafted you,to answer your question you have taken this up the shitter

  5. Lumoruk, email me direct and I’ll look into this for you.

  6. Posted by Hi from Orange December 22, 2009 at 6:28 pm

    This is not news. It’s been known for years that Heathrow is an expensive shopping centre with a small airport tacked onto it….

  7. thats insane Lumurok, must be illegal somewhere, I live here with nice snow storms, but I expect to fly in /out when I want within reason.

  8. Posted by hank December 22, 2009 at 7:25 pm

    BAA is principally an operator of shopping malls – running airports comes a log way second. Anyone who’s been to Heathrow Terminal 5 can see this.

  9. BAA are money grabbing fuckers. Fact.

  10. Posted by bigboy December 22, 2009 at 9:48 pm

    yes but as the uk public are tightarses and wish to fly from A to B for £1.50p, airports have to increase their revenue and profits from shops. Dont like it? pay more

  11. Posted by Nick December 22, 2009 at 9:54 pm

    fold of the screen???? this isn’t a newspaper, if it is “below the fold” try getting a better monitor and increase your reolution from 1024×768

    if you looking at websites at 1024×768 you should be used to alot of veritical scrolling…..

  12. Posted by Brian December 22, 2009 at 10:45 pm

    Hi, my name is Brian. I like the purple coloured lights at Terminal 3 Departures.

  13. Posted by Inactive December 23, 2009 at 1:48 am

    easyjet = 20% cancelled flights, they don’t give a shit, other airlines have continued to fly OK.

    All airports are shopping malls, not just Heathrow.

  14. Posted by Mark December 23, 2009 at 6:27 am

    “Don’t like it? pay more”

    Heathrow already charge some of the highest airport taxes / landing fees in the world. I’ve absolutely no objection to, and fully support the idea of airports supplementing or subsidising fees through retail. What I do have a problem with is that in BAA’s case it seems that their primary focus is retail, and moving people around comes a poor second. To be successful long term a firm needs to focus on its core. BAA do not. They also let the country down rather badly by failing to deliver key infrastructure.

    “try getting a better monitor and increase your resolution from 1024×768″

    Do you work for BAA? Because that is the kind of attitude one expects – It is the customer’s problem, not ours.

  15. Posted by Dictionary December 23, 2009 at 6:57 am

    What is ‘banjangoed’?

  16. Posted by Nick December 23, 2009 at 9:17 am

    “Do you work for BAA? Because that is the kind of attitude one expects – It is the customer’s problem, not ours.”

    No I dont I am afraid, I am a web designer, if you are seriously running 1024×768 loads of websites would require you to scoll, can you imagaine digg in 1024×768 with no scrolling???

  17. Posted by Hack December 23, 2009 at 9:36 am

    digg? you mean reddit, surely?

  18. Posted by Lemon December 23, 2009 at 12:30 pm

    Digg is the licenced PC game from Fred West Inc.

    Its a bit like minesweeper, but better.

  19. Pingback

    Radio and new media strategies for 2010 - James Cridland

  20. Great Post. Can you email me back, please. Awaiting your Answer.

  21. Thanks for the helpful post, i’ll keep checking back and hopefully i shall see more of the same. :)

  22. Posted by Nothing Has Changed December 19, 2010 at 3:12 pm

    Same this year. Heathrow is shut down for multiple days with stranded passengers sleeping on the floors.

  23. Posted by peter gill December 21, 2010 at 2:08 am

    Whats the betting these very so called experianced executives get a bonus this year, and be on the Queens honors list. For what?

Leave a Reply *(required)