It’s a global truth that you can never trust people’s photos on social networking pages. It’s a fact that each of us, no matter how repulsive we might look, has at least one good picture in us.

Samsung have put together this ad showing you how you can make yourself look half-decent for your Facebook or MySpace avatar pic even if you were born falling out of the ugly tree, hitting every branch on the way down and landing in a passing cart-load of shit.

For the rest of us, it acts as a different kind of guide. Come across anyone striking one of the poses featured in this ad and you can be sure they’re wearing a face that looks like Will Self licking piss off a bulldog’s scrotum.